The Distinguished Handyman

The Distinguished Handyman is a Richmond, VA small business offering services for jobs large and small. The owner wanted a logo that captured exactly what the name promises — high-end and polished, but not afraid to get dirty.

I presented three concepts: a hammer with a bow tie, a saw with a top hat, and a tuxedo shirt. He went with two of them, which honestly was the right call.

The logo is now across all his branding assets.