I was contacted by Brandito, a local Richmond company which prints promotional materials for companies. Genworth Financial was interested in creating tall, 6 foot banners for their college recruitment campaign.
I presented the stakeholders at Genworth many different ideas and they decided on this color pattern. They had very clear ideas of what images they wanted to use and they wanted it to be in black and white. I created three banners for them, two for the Richmond office and one for the Charlottesville office.
Shortly after these banners were approved and printed, they contacted me again to create a smaller, table top banner. They wanted a more modern, paint splash type of look. I created the small banner with their colors. They loved it so much that they wanted to expand the pattern to one more item, a travel coffee cup and a plastic solo cup. It was a challenge for me to line up the paint spatters exactly to the printers guideline for the cup (I included that in the gallery) but in the end, it came out perfectly.